The Trippie Redd x rue21 limited capsule collection features items creatively designed by the artist exclusively at rue21 The Trippie Redd x rue21 collection was created by Billboard Top 100 musician Trippie Redd, according to a renowned American specialty shop, rue21. The 23-year-old is the first rapper to ever creatively oversee a collection for rue21, and this collaboration is the retailer's first time working with him. The collection, which has 34 pieces designed by Redd and is available online at www.rue21.com today and in stores nationwide on August 24, includes screen tees, activewear sets, varsity jackets, joggers, and other things in sizes XS to 4X. Prices range from $24.99 to $69.99 and are offered in girls, boys, and plus sizes. Trippie participated in the product design as a guest creative director and modeled in the brand's picture shoot. Customers will also have the opportunity text TRIPPIE to 30628 for an opportunity to win an exclusive autographed skateboard from the artist until September 29. "Trippie Redd is such a standout talent with massive reach and appeal, whose unapologetic message of individuality resonates with rue21's core values and our Gen Z audience," said Michael Cingolani, Chief Merchandising Officer. "We're very excited to offer our customers an exclusive, curated collection that supports their expression of self, while adding affordable on-trend items to their wardrobe.
Rapper, singer, and songwriter Trippie Redd became well-known after his debut album, Life's A Trip, debuted at number four on the 2018 Billboard 200 chart and amassed over 37 million views on YouTube. In his style and music, he is renowned for fusing aspects of hip hop with the fervor of punk and stadium rock. "It's been great working with rue21 on this collection as their first-ever guest Creative Director," said Redd. "I had a great time learning and creating with their team. The pieces we made are affordable and really reflect my personal style. Graphic tees, hoodies, jerseys, and jackets…all pieces you can wear anywhere. I can't wait to see the world wearing the collection." Source: PrNewsWire
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